HOMEFRONT
THQ & Deep Silver's new game, Homefront: The Revolution, was slated for release at PAX East in Boston. I lead the project to develop creative for the launch party, including re-creating items from the game's story for immersive activations on site. Below are a few items from this project.
Main event asset - Photoshopped effects and graffiti on historic Fenway Park to tie in the dystopian nature of the game taking over the City of Boston
Event 'Propaganda' Pamphlet inside view
Custom logo to co-brand event
Ration ticket for event - Drink voucher
Event 'Propaganda' Pamphlet exterior view
Key art designed to be displayed at event
Key art signage at event