FRANKLIN BARBECUE

FRANKLIN BARBECUE

In August 2017, Hurricane Harvey devastated much of south Texas with torrential flooding and high winds displacing thousands and destroying many homes and businesses. Although Austin was mostly unaffected by the storm, Texans help fellow Texans. Enter: Aaron Franklin. The James Beard Award-winning Chef and owner of the acclaimed Franklin Barbecue, amidst being displaced themselves from a recent fire, decided to throw two benefit cookouts to raise money for those affected by Hurricane Harvey. I developed the creative for the event assets and benefit t-shirt for this unique event. The story was picked up by several media outlets including Austin's NBC affiliate station.